Craft Graphic represents the creative design solutions of Matt Rowan, based in Lewes, East Sussex and working worldwide.
I have always been passionate about art & design visiting London Bookshops and Junk shops collecting old interesting type books. After leaving University in Bournemouth in 2005 I fell directly into being self-employed, working with many creative companies on their branding and publications, which led to building a small studio business in Surrey. After trading as Sprout Designs for 10 years I decided it was time for a change.
A one man band
With a wide range of creative design skills, in design and development, with a focus on innovation and simplicity.
Proud to be a sole trader, working with other freelancers, and professionals as a project requires it.
15 YEARS & COUNTING
First established in 2007 – the time of the first iPhone. If you’re looking for an independent, forward-thinking designer that will ask the bigger questions, look no further.
A wide range of creative design solutions. 30 brand identities, 102 logos, 112 websites, 4 apps, 6 books & 30 fonts.
Skills & Expertise
Creative Branding, Identity & Marketing design.
With over fifteen years of experience in graphic and web design. I’m proficient in leading a project from initial consultation, defining the brief, to delivering design outcomes on tight deadlines. Crafting creative design solitions
I am a problem solver, taking time to understand clients’ and the end-users needs, identifying the goal and disseminating this into deliverables that translate into successful outcomes.
Confident in leading a project from formulating a brief from draft to project sign off. Confident managing a team and consistently measuring time, cost and realisation.
Presentation I enjoy the process of preparing and presenting to clients inspiring concepts from consultation, pitch, through to outcome, far exceeding their expectations.
Logo, Identity & Branding Design Accomplished in logo and identity design, from an initial concept, through to design, development and build, and understanding how this translates as a brand across all media. Ability to produce work for a wide range of channels, including social media, email, mobile & desktop, to achieve the best practices and superb results across each platform.
Web Design Experienced in the design and build of websites for ten years, from HTML responsive and accessible websites through to a wide variety of CMS solutions. I have built hundreds of websites from custom hand-coded sites to WordPress and Shopify themes as well as other well-known frameworks. Print Design Knowledgeable in Print Design – from marketing material to brochure design and publications, working with client and printer to create a wide variety of print design solutions.
Skilled in Type Design – I have created a wide variety of fonts and typefaces released and sold online, from the initial sketch, to developed design and build of hand-drawn to corporate typefaces.
30 brand identities, 102 logos, 112 websites, 4 apps, 6 books & 30 fonts.
Working with inspiring companies
What’s the most useful business book you’ve ever read?
You Are a Badass or Steal like an artist.
If money wasn’t an issue, what would you be doing now?
I think I would be working remotely from Bali again, working by day, swim in waterfalls, meditating and yoga.
What advice would you give your younger self?
Trust your own voice, and stop comparing yourself to others.
What’s the most creative thing you’ve ever done?
That’s hard, I think following the Artists Way Book freed up my creativity.
What’s your superpower?
Seeing other people’s potential, and helping them find it.
What words of wisdom do you live by?
Be the best version of you, and live in the moment.
What aspects of your work are you most passionate about?
It’s fascinating figuring out what people truly want vs. what they say they want. When you find it, it’s perfect.
What’s something you wish you had done years earlier?
I’m happy with my decisions, I think they shape you.
Tell us something interesting about you? I changed my name 3 years ago when I got married. I used to be Matt Hull, but together we chose Rowan, as a shared name together. The ultimate rebranding.
Whether you would like to discuss your next project, or simply require more information, do get in touch.
Our Bespoke Design Services range from Identity Design, Web Design, Digital Marketing to full Branding Solutions. All our work stems from understanding our client’s problems and goals, and together we work to design and build a unique outcome to help make your company thrive.
Every Project starts with a conversation, whether remotely, in person or over Email, we are interested in seeing where we can work with potential clients.
I work remotely from my home office, and from workspaces in the Brighton and Lewes area. If you would like to discuss your project in person, I am more than happy to arrange to meet for a coffee or speak over Zoom.