Investment Company Brand
Established in 2003, Profund Limited is an investment company registered in the United Kingdom. The company’s principal investment is the Head Lease of One America Square, a landmark office tower located in the City of London providing high-quality space for over 2,000 people, working for leading financial, insurance and other service companies who are tenants in the building.
The Profund group is an established investment company responsible for several substantial developments and landmark properties throughout London.
The current version of the website was required to give a new refreshed look to the established company. So we worked closely with the director to create a new brand identity and online website to represent a number of their previous undertakings whilst also highlighting their recent charitable efforts.
The new brand is simple but effective within an established and approachable identity reflected throughout the website in a responsive design.
Looking ahead, Profund is planning to make charitable donations to help others reach their potential, flourish responsibly and contribute towards a sustainable future. The website and brand are adaptable as the brand grows in this direction.